Counsel & CapitalCounsel & Capital
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What Major Donors Want:
  • Momentous opportunities
  • Good leadership and governance
  • Leverage for their giving
  • Measurable results

Increasing Donor Confidence

"The climax of the week was a gift of $1,000,000 from a man to whom I sent the prospectus...To say he was very impressed would be an understatement."
The Masters Academy Int'l
Rob Iverson, Chairman


The Problem

All too often a gulf exists between donors and ministries. Major donors are eager to be wise and generous givers. Christian ministry executives are passionate about the ministries they serve. But they think and reason differently. Neither seems to speak the other's language.

The Solution

A paradigm addition - communication tools that connect and create confidence with major donors. (See "Reaching the Left-Brain Donor")

The C&C Approach

A Prospectus - a transparent disclosure document familiar to and appreciated by business and professional people.

A KeyLog - a critical opportunity/obstacle that, once captured/overcome, will swiftly advance a ministry towards fulfillment of its vision.

The Outcomes

Counsel & Capital builds bridges of accountability and trust. Ministry clients regularly report that the C&C Prospectus and the process that precedes it result in the following:
  • Increased organizational clarity
  • Funding well in excess of direct costs
  • Connection with major donors in their language

What Ministries Offer:
  • Compelling pictures
  • Heartfelt stories
  • Crisis appeals
  • Limited reporting




Maximizing Ministry Impact

"During the development of the prospectus with Counsel & Capital, we sought feedback on a draft from two donors. These two donors later provided a $700,000 matching grant for one of the projects...This was the largest single gift SEND has received in over 10 years."
SEND International
Terry Harder,
Director of Development

Counsel & Capital